
Because of the rich historical
background it is considered as the most prestigious game of the England and
Australia. Due to its immense popularity and prestige, most of the cricketers
prefer to play this series rather than the other form of cricket.
As far as present scenario is concerned the
T20 cricket has taken a grip firm in the cricketing world, because of its
nonstop entertainment in 3 hrs. But Test Cricket is concern it is the most
challenging and toughest format of the cricket. The name ‘TEST’ itself suggests
that it is a test of a player. In order to play test cricket you must have 100%
fitness for five consecutive days and it requires lots of patient , skill,
temperament, attitude, character, leadership, strategy, planning, proper body
language and all sorts of human talents.
Now talking about its business value and
future prospect Ashes cricket series attracts many people from across the
globe. Though T20 is a lucrative form of cricket but we cannot compare the
brand value of ashes with other forms of cricket. During the time of ashes
series it is almost impossible to get the ticket, because of its immense craze
among the masses. People use to book the ticket in advance so they can enjoy
the live match at the ground.
Though, there is a tough competition from
other forms of cricket such as IPL, Champions Trophy, County cricket,
other Domestic cricket, world T20
cricket and 50-50 one day international but we can safely conclude that ASHES
rules the Cricket World because if its immense popularity and glory.